About
Effective strategy & efficient execution
No one client is the same. My approach is based on testing and constant iterations to help you reach your goal. With 14+ years of marketing experience, wherever the gaps are in your efforts, I can fill them, ensuring goals are met and your team is set up for the future.
My story
I started my career with strong mentors and effective training in leadership and communication. Seeing my abilities, they encouraged me to start a marketing agency right after college. Since then, I’ve worked in health, beauty, construction, transportation, finance, technology, and medicine, and more. This broad experience allowed me to build my skills and apply them across multiple projects.
My approach
I believe that the single most important skill in marketing and demand generation is empathy – and I lead with it. Whether for my clientele and their goals or for their target audience, I’m more than adept at understanding every perspective, for more well-rounded strategies.
I communicate with you about your goals and the challenges your organization is facing, while also anticipating obstacles to come. As your partner, I’m your second set of eyes. I’ve never met a KPI I couldn’t exceed.
How it works
01
Initial consultation
You’ll share your current process, target audience, obstacles, wins, future goals, tech stack, and more to help us to determine the best way forward – together.
02
Payment
We’ll sign an agreement and scope of work with an estimated time to completion. You’ll fill out intake forms with the qualitative and quantitative data we need to get started.
03
Launch
We’ll schedule kick off meetings based on your availability. Depending not the extent of your project, expect a minimum of two hours. We can break this time up for your convenience.
04
Check ins
We’ll check in a minimum of once per week after kick off. Frequency will depend on the complexity of your project. Check ins are included at no extra cost to you.
05
Milestones
We’ll report on the pre-determine milestones in our check ins and via weekly overviews sent to the email address of your choice.
06
End-of-month review
Each month, you’ll receive an overview of what we accomplished in comparison to the project plan. We’ll report on key metrics and give you the opportunity to ask question and/or pivot.
07
Scope changes
We consider marketing efforts very fluid. We may gain additional insights into your audience or strategy that may cause you to want to pivot from our initial scope of work.
08
Open communication
We maintain open communication with you throughout the entire process. Our goal is to help you reach your goals. Never hesitate to share feedback or request additional collaboration.